June is Tire Safety Month: Keeping Our Tires in Top-Notch Condition

June is here, and with it comes Tire Safety Month—a time dedicated to ensuring that our tires are in top-notch condition for safe and efficient travel.  At Tech Tire Repairs, we are passionate about tire safety and proper tire repair. Whether you’re an everyday driver, a tire technician, or a fleet operator, tire safety is paramount. Here’s a quick guide to help you stay safe on the road.
For the Average Driver

Regular Tire Inspections:

Visual Checks: Look for visible signs of damage, such as cuts, punctures, or cracks.
Tread Depth: Use the penny test to check tread depth. Insert a penny into the tread groove with Lincoln’s head facing down. If you can see the top of Lincoln’s head, it’s time to replace your tires. This is because the tread depth is less than 2/32″, which is the legal minimum in most states. Use a tread depth gauge to ensure your tires have at least 5/32″ depth, which is the recommended minimum for safe driving.
Tire Pressure: Even if your vehicle is equipped with TPMS, it is important to manually check your tire pressure using a high-quality gauge or inflator. Sensors can fail, and some tire monitoring systems only detect rapid pressure drops. Therefore, a subtle drop in PSI due to a temperature change may not set off your TPMS warning light. Check your tire pressure monthly. Proper inflation is crucial for safety, fuel efficiency, and tire longevity. Underinflated tires can lead to poor handling and increased risk of a blowout, while overinflated tires can cause a harsh ride and increased risk of hydroplaning. Refer to your vehicle’s manual for the recommended pressure levels. You can also find this information on the manufacturer’s sticker on the frame inside your door.

Balancing and Alignment:

Misaligned wheels or unbalanced tires can lead to uneven wear and reduce tire lifespan. Balancing refers to the distribution of weight around the tire and wheel assembly, while alignment refers to the adjustment of the suspension system, which affects how the tires make contact with the road. Have your alignment and balance checked every 6,000 miles or if you notice uneven tire wear or vibration.

Rotate Your Tires:

Regular tire rotation helps ensure even wear and extends tire life. This is because the front and rear tires of a vehicle perform different tasks, which can lead to uneven wear. By rotating the tires, you can distribute this wear more evenly, which can help them last longer. It’s recommended to rotate your tires every 5,000 to 7,000 miles. Please take it to your local shop to ensure the work is done correctly. Need help finding a shop? We have a list of TECH Preferred Shops that utilize TECH products to ensure you have a quality repair that is done properly and will last.

For the Tire Technician

Professional Inspections:

Utilize the basics as well as advanced diagnostic tools, such as tread depth gauges, tire pressure monitoring systems, and infrared thermometers, to detect issues that might not be visible to the naked eye. Ensure that every tire is thoroughly inspected for any signs of wear and damage.

Proper Repair Techniques:

Follow industry standards for tire repairs. Always remove the tire from the rim to inspect for internal damage before repairing. You can learn more through TECH University or getting on our training schedule by contacting us.

Customer Education:

Educate customers about the importance of tire maintenance and provide them with tips and resources to help them understand the importance of tire safety.

Keeping Up with Technology:

Stay updated with the latest tire technologies and tools. Modern advancements in tire pressure monitoring systems (TPMS) and advanced tread designs can significantly enhance tire safety and performance.

For the Fleet Operator

Tire Management Systems:

Implement tire management systems, including regular inspections, maintenance schedules, and real-time monitoring, to ensure tire health and performance. These systems can help you track the condition of your tires, schedule maintenance tasks, and detect issues before they become critical. This can help you reduce downtime, extend tire life, and improve overall fleet safety and efficiency.

Training Programs:

Invest in training programs for drivers and maintenance staff to ensure they are knowledgeable about tire safety and best practices. We offer several kinds of hands on training classes in our training facility located in Johnstown, Ohio. We’d love to support your shop with training, repairs, and updated techniques.

Data-Driven Decisions: Harness the Power of Data for Proactive Tire Management

Utilize data analytics to track tire performance and predict potential issues before they become critical. This proactive approach can save money and enhance safety. Need help determining what is best for your fleet? We can help with that too; AMS is our sister brand that focuses on fleets and helps companies maximize performance, improve safety, and increase profit – all while driving sustainability forward.

Retreading and Recycling:

Consider retreading tires to extend their life and reduce costs. Ensure that used tires are disposed of properly to minimize environmental impact. When retread plants follow the proper process for retreads; they are giving new life to tires that were once thought of as “at the end of their life”.
Recycling tires allows the opportunity for them to be turned into new raw material. When left unchecked tires are a high risk of fire, toxic emissions, atmosphere and groundwater contamination, have poor biodegradability, and stagnation of rainwater along with insect proliferation: these are just some of the critical issues caused by tires that are not recycled correctly. Salvadori Recycling; another sister brand that specializes in recycling technologies to treat end of life tires and conveyor belts and turn what was once considered waste, into value. As a whole we want contribute to solving the problem of rubber waste, developing a sustainable and circular economy, improving environmental health.

Tire Safety Month reminds us of the crucial role that tires play in our safety and the performance of our vehicles.

5 Insurance Tactics Motorcycle Riders Should Watch Out For

Insurance companies are all smiles when you’re signing up. But when you actually need them—especially after a motorcycle crash—that’s when the games begin.

If you ride, you already know you’re more vulnerable than the average driver. Unfortunately, some insurers use that against you. They delay, deflect, and lowball, hoping you’ll take what you can get and move on.

Here are five of the most common tactics insurance companies pull on motorcycle riders—and how to fight back.

1. They Try to Pin the Blame on You

Let’s be real—riders get stereotyped all the time. Too fast, too reckless, too aggressive. Insurance adjusters know this, and they’re not shy about leaning into those stereotypes if it saves them money.

Even if the other driver clearly messed up, they might claim you were speeding, weaving, or not wearing the “right” gear. Suddenly, it’s your fault—or at least partly your fault. The more blame they assign to you, the less they have to pay.

That’s why it helps to have someone who understands how motorcycle crashes really work. A motorcycle accident attorney can push back against bias, gather real evidence, and help ensure you’re treated fairly from the start.

2. They Stall Until You’re Desperate

Insurance companies know the clock is ticking for you. Medical bills add up. You might be missing work. So what do they do? Stall. They “lose” paperwork. Ask for more documentation. Promise a callback that never comes.

The longer they drag it out, the more likely you are to accept a lowball offer just to move on.

Tip: Keep a record of everything—who you spoke to, when, and what was said. If progress stalls, don’t wait. Push back.

3. They Offer a Fast Payout That Sounds Better Than It Is

You just had a crash. You’re sore, maybe injured, overwhelmed. Then the insurance company calls with an offer. It’s quick. It’s easy. No drama. Just sign.

Tempting? Sure. But that first offer is almost always low.

They’re betting you’ll take the money before realizing how much you’ll need later—for treatment, lost wages, or lingering injuries. Once you accept, it’s case closed. No second chances.

4. They Use Your Gear Choices Against You

This one’s a classic double-bind. If you weren’t wearing full gear, they’ll argue your injuries are partly your fault. If you were geared up and still got hurt, they might say your injuries must not be that bad.

They’ll spin it either way to reduce what they owe.

But remember—gear doesn’t change who caused the crash. Don’t let them twist that fact.

5. They Deny Claims Over Technicalities

Missed a deadline? Didn’t report the crash immediately? Skipped a follow-up visit?

Insurers love using these technicalities to deny claims. With motorcycle crashes, they often dig deeper—looking for policy gaps, fine print, or any reason to avoid paying out.

Tip: Know your policy before you ride. And if things get tangled in red tape, don’t try to handle it alone.

What You Can Do About It

As a rider, you already take on more risk than most people on the road. You shouldn’t have to accept being treated unfairly by your insurance company, too.

These tricks are real—but once you understand how they work, you can push back. Stay informed. Stand firm. And if you need support, reach out to someone who knows how to fight for your rights.

Sena SMART HJC 50B Bluetooth & Mesh Communication System Review

The SMART HJC 50B Bluetooth & Mesh communication system is a powerful device by Sena that seamlessly integrates with a select few HJC helmets. It supports both Bluetooth and Mesh intercom, and boasts a 13-hour battery life. Features like music sharing add value, although the device is limited to HJC helmets, which reduces flexibility. Still, for riders with a compatible helmet, it’s an excellent communicator.

Pros

  • Perfect integration with select HJC helmets

  • Voice operation enabled

  • Advanced noise control effectively eliminates background noise

  • Music sharing between SMART headset units

  • Long battery life

  • Mesh intercom connects up to 6 riders within 2 km

  • Intuitive app interface

  • Discreet, secure mounting

Cons

  • Buttons on both sides can be distracting

  • Mesh bridging with other brands must be initiated by them

  • Premium pricing, considering it’s limited to HJC helmets

  • Device settings need optimization before first use

Review Summary

  • Price: $349.99 USD

  • Compatible with select HJC helmets including carbon fiber models

  • Excellent build and seamless helmet integration

  • Very easy installation—took under 5 minutes

  • Good sound, but not as deep or rich as competing units like Cardo

  • Sound can be tinny at higher speeds

  • App simplifies setup and adjustments

  • Long battery life—13 hours continuous use

  • Buttons on both sides may distract riders

  • Limited to HJC helmets—less ideal for riders who rotate helmets

A Collaboration Between Two Giants

Sena and HJC—two of the most respected names in motorcycling—came together for this product. Sena’s communicator tech pairs impressively well with HJC’s helmet design. The result is a tightly integrated, high-quality experience.

For this review, the unit was tested with an HJC RPHA 71 Carbon helmet, where it really shined.

Tech Specs

  • Bluetooth 5.0

  • Mesh Intercom (up to 6 riders, 2km range)

  • Bluetooth Intercom (up to 4 riders)

  • Universal intercom compatibility

  • Music sharing

  • Audio multitasking

  • HD speakers

  • Advanced noise control

  • 13-hour battery life

  • FM radio

  • Voice assistant access

  • Companion app

  • Compatible with: RPHA 71, RPHA 91, RPHA 31, i71

Sena 21B vs 50B

Similarities:

  • Bluetooth 5.0+

  • FM radio

  • Voice prompts

  • App support

  • Simple setup

Differences:

  • 50B has dual control units, voice command, and Mesh

  • 21B lasts 22 hours; 50B lasts 13

  • 21B better for smaller groups; 50B ideal for larger groups or hands-free operation

Build Quality & Integration – 95%

The 50B is clearly a premium unit, with smart design choices and strong materials. Integration with HJC helmets is seamless—dedicated speaker pockets, cable routing, and microphone placement all make for a clean install with no mess.

Water resistance is acceptable, but an official IP rating (like Cardo’s IP67) would’ve been appreciated.

Sound Quality – 80%

Sound is crisp and clear for conversations, but lacks bass and richness compared to competitors. At higher speeds, audio can feel slightly tinny. Microphone performance is excellent, thanks to noise-cancellation—no wind or engine noise transmits during intercom use.

The unit benefits from in-app sound setting adjustments. Without proper configuration, multitasking features (like listening to music while in intercom mode) can underperform.

Ease of Use – 80%

After a short learning curve, operation becomes intuitive. The unit powers on/off quickly and doesn’t have a loud startup jingle. Pairing is simple, but requires using the dedicated SMART HJC app (not Sena’s generic one).

Voice commands work well but require clear speech, especially at speed. Accidental button presses on both sides of the helmet can be a distraction.

Mesh & Bluetooth Intercom

Mesh works well for seamless, group-based comms. Manufacturer data conflicts on whether it supports 6 or 24 users, but real-world testing confirms smooth operation for smaller groups.

Bluetooth intercom works as expected. Pairing with non-Sena or non-HJC devices (e.g., Cardo) is possible, though bridging between systems must be initiated on the other device.

Battery Life – 95%

The 50B lasts 13 hours per charge. Charging is convenient and doesn’t require removing the unit—just plug into the port located at the rear. Unlike some competitors, the unit doesn’t give a voice-based battery status on shutdown—you have to request it manually.

Value for Money – 80%

While not cheap, the SMART HJC 50B justifies its price with strong performance and outstanding helmet integration. The only real drawback is that it’s only compatible with a limited number of HJC helmets. Riders with multiple helmet brands might find this limiting.

Final Verdict

If you own a compatible HJC helmet and want a sleek, integrated, high-performing communicator, the SMART HJC 50B is one of the best options available. It’s not flawless—sound could be improved, and broader compatibility would help—but it’s solid, reliable, and built for real-world riding.

photo_2025-07-10_11-55-49

Hands-On Review: Richa Infinity 3 Pro Jacket

The Richa Infinity 3 Pro is a multi-season textile motorcycle adventure touring jacket designed for riders looking for a balance between affordability, comfort, and protection. Priced at around $465, it features a laminated waterproof membrane, thermal liner, CE AA abrasion rating, and D3O CE Level 1 armor in the shoulders and elbows.

It sits at the top of Richa’s Infinity line and offers excellent build quality with thoughtful features.

Review Summary

  • Waterproofing: AquaShell LTZ membrane integrated into the jacket’s outer shell

  • Abrasion Protection: CE AA rated Cordura + Superfabric at impact zones

  • Impact Protection: D3O CE Level 1 armor in shoulders and elbows

  • Comfort: Neoprene collar, detachable thermal liner, ergonomic design

  • Visibility: Hi-viz colorway with extensive reflective elements

  • Ventilation: Chest and forearm vents + back exhausts

Downsides:

  • No back protector included

  • Only CE Level 1 armor

  • Limited sizing options—no tall/short or women’s sizes

  • Type B armor would be better for larger sizes

Jacket Features

  • Abrasion-resistant Cordura outer shell

  • Superfabric reinforcements in high-impact zones

  • Laminated waterproof Aquashell LTZ membrane

  • D3O CE Level 1 shoulder and elbow armor

  • Large front vent panels with Fidlock closures

  • Thermal liner with standalone wearability

  • Adjustable waist, arms, collar, and wrists

  • 7 outer pockets + 4 liner pockets

  • Hi-visibility and reflective elements throughout

Build Quality & Materials

  • Outer Shell: 100% Polyester (Cordura + Superfabric)

  • Membrane: 100% Polyester (Aquashell LTZ)

  • Lining: 100% Polyester mesh for airflow

The materials feel durable and well-assembled, with smooth zippers, solid stitching, and robust hardware throughout.

Fit & Comfort

The jacket fits true to the Richa sizing chart. Riders with longer torsos may find the length slightly short. It features:

  • Curved arms for comfort in riding position

  • Ample sleeve length

  • Adjustable elements to fine-tune fit

  • Neoprene collar edge to prevent chafing

The included thermal liner is warm, easy to remove, and can be worn as a standalone jacket off the bike.

Ventilation & Breathability

Ventilation is good—but not great. Laminated waterproofing limits airflow compared to jackets with removable liners.

Ventilation Features:

  • Chest vents with Fidlock magnetic system

  • Forearm intake vents

  • Rear exhaust vents behind storm flaps

For hot summer days, a jacket like the Infinity 2 Adventure, which features larger mesh panels and more venting, would outperform it.

Protection

  • CE AA abrasion rating

  • D3O CE Level 1 armor in shoulders and elbows

  • Pockets for optional back and chest protectors

Armor Certification Details:

  • Shoulder (EN 1621-1:2012, Type A, Level 1)

  • Elbow (EN 1621-1:2012, Type A, Level 1)

While protection is solid, the jacket could benefit from CE Level 2 armor and Type B (larger coverage) in bigger sizes. The lack of an included back protector is a notable omission at this price point.

Waterproofing

The Aquashell LTZ membrane performs very well in real-world rain testing. It kept the rider completely dry during light to moderate rainfall.

Make sure chest vents are securely closed in wet weather; rear exhaust vents are protected by storm flaps.

Visibility

The Black/Grey/Fluorescent Yellow colorway is highly visible during the day. The jacket includes extensive reflective trim in key zones (back, arms, chest, branding) for low-light conditions.

Color Options

  • Black/Grey/Fluorescent Yellow

  • Black/Grey

Sizing

Available in:
Men’s S, M, L, XL, 2XL, 3XL, 4XL, 5XL, 6XL

No tall, short, or women’s versions are offered.

Pros

  • Integrated AquaShell waterproof membrane

  • D3O Level 1 armor included

  • CE AA abrasion rating

  • Detachable thermal liner (wearable separately)

  • Excellent build quality and adjustability

  • Good visibility in all conditions

Cons

  • Back protector not included

  • Only Level 1 armor

  • No women’s or tall/short sizing

  • Type B armor would be ideal for larger sizes

Final Verdict

The Richa Infinity 3 Pro is a strong option for riders looking for an affordable, all-season adventure jacket with solid protection and waterproofing. While it lacks top-tier ventilation and higher-level armor, it delivers great value, comfort, and usability across a wide range of temperatures and weather.

If you ride in mixed conditions and want an integrated waterproof jacket with thoughtful features and solid performance, the Infinity 3 Pro is an excellent mid-range choice.

Ducati’s “Knight and Steed” Livery for Mugello, Distillery Moves Into Harley HQ

These days, it don’t take much to open the news and grimace, which is why shiny stuff in the Powersports industry is becoming an increasingly attractive read; today, the weekly offerings include the following: 

Harley-Davidson has given 73,000 square feet of their headquarters building over to a distillery. 
Honda is getting ready to give us their CRF300F!
Both The National Powersports Dealer Association (NPDA) and Powersports Rep Association (PRA) are partnering up to increase ease of access and communications between dealer, rep and vendors.
Kove has given us a very nice 450RR to loook at; do you think they will release the inline-four to American shores?
Ducati has gone full Italian Renaissance with a fresh new livery scheme for Team Lenovo and their bikes. 

Let’s start with Harley’s new roommate, shall we?

Harley-Davidson HQ Makes Room for Distillery

A view of the Central Standard Craft Distillery’s new location in the Harley-Davidson headquarters. Media sourced from the Central Standard Craft Distillery.

Central Standard Craft Distillery to Take Up 73,000 Square Feet of HD Floor

Harley’s not had the easiest time of things, and while we weren’t even going to mention the way that their CEO, Jochen Seitz, stepped down after his contracted years were up. 

Financially, it is safe to say that Harley-Davidson is no longer making an easy surplus from its total winnings, as evidenced by the following gatherings about the ‘net: 

Global motorcycle shipments were down 17% in 2024 compared to 2023, while HDMC revenue was down 15%. (via RideApart).
Global retail sales of new motorcycles were down 7% for the full year 2024, with Q4 alone seeing a 15% decline globally and a 13% decline in North America (Via Harley-Davidson).
Q1 2025 consolidated revenue fell 23% year-over-year, and global retail sales dropped 21%, with North America declining 24% (Via Alnvest, May 1, 2025).

Whether the above is the catalyst for Harley’s new move to find a cool roomie for their headquarters is left to be seen, but we’re assuming it’s got something to do with it. 

A view of the Central Standard Craft Distillery’s new location in the Harley-Davidson headquarters. Media sourced from the Central Standard Craft Distillery.

According to RideApart, Central Standard Craft Distillery has purchased a substantial 73,000 square-foot section of Harley-Davidson’s historic main campus just outside of Milwaukee, with intentions to open their doors next Q3. The building was previously purchased along with land for a $20 million park – and, back in 2024, Jochen Zeitz told everyone that Harley-Davidson was “happy to have its campus as a community anchor,” imparting the following at the location’s ribbon-cutting ceremony:

“We could not be more proud to be part of the Near West Side, to be part of the community here in Milwaukee. A lot has changed in 120 years, but there’s one that hasn’t, that won’t change ever. And that is [that] Juneau Avenue is our home.”

– Jochen Zeitz, previous CEO, Harley-Davidson (Urban Milwaukee)

As for Central Standard Craft Distillery, they’re naturally quite pleased to have the space to themselves, having been quoted to have mentioned that the space will allow the distillery to grow 20 times their current size – not a small feat, nor a bad one, as evidenced by the Co-Founder’s comments below: 

“With this purchase, we’re excited to deepen our roots in the city we love, and to show our commitment and investment in the Milwaukee community.”

– Pat McQuillan, Co-Founder and President, Central Standard Craft Distillery (RideApart)

We’re super happy for both parties and will be keeping an eye on how Harley’s “next phase of investment at Juneau Avenue” plays out in the coming years. 

For a full deep dive into Harley-Davidson’s HQ movement, be sure to check out the following article on Urban Milwaukee: 

Harley-Davidson Reveals Plans for Future of Corporate Campus

Fast Filings: Honda Preps to Release CRF300F to America

Media sourced from Rust Sports.

Air-Cooled Model Slotted for 2026

Our beloved Big Red is officially readying to give us a new air-cooled machine!

Christened the 2026 CRF300F, this new trail bike recently showed up in filings from the California Air Resources Board (CARB), proving that an arrival to US markets is confirmed and now simply a matter of waiting until the unit is debuted. 

Based on these filings – sourced by the incomparable Dennis Chung at Motorcycle.com – we know the following: 

Honda’s upcoming CRF300F is fuelled by a 293cc fuel-injected, air-cooled single-cylinder engine.
Power is expected to be around 24 horsepower @ 7,500 rpm and 20 lb-ft. of torque @ 5,750 rpm.
The CRF300F will be paired to a six-speed gearbox with obligatories including a linked rear shock, a telescopic fork, and a single petal-style front brake disc.
Suggestions within the paperwork guess at the appearance of an oil cooler and a new aluminum swingarm.
Bodywork will remain classic to Honda’s CRF line. 

As for it’s placement within the industry, Honda’s incubating CRF300F will likely slide in right around where Honda currently shows off their lovely – but as yet not updated – CRF250F. 

Guessing the CRF300F’s debut is a bit tricky; Chung presumes that the machine will likely debut sometime this summer, while we wonder what Honda has coming for their attendance at EICMA. Thus far, we’ve seen the return of the CBR600RR to Big Red’s European lineup after a six-year hiatus (2023), and the arrival of a world-first high-performance V3 engine coupled with new EV models (2024).

Only time will tell!

For a full dive into the details of the incoming 2026 Honda CRF300F, be sure to head over to Motorcycle.com: 

New 2026 Honda CRF300F Coming to America

Industry Insider: PRA and NPDA Partner Up for the Ultimate Dealer-Vendor Connection

The PRA and NDPA. Media sourced from PRA.

“A Rising Tide Floats All Boats”

This article’s about to feature more acronyms than leather vests at Sturgis, so I’ll leave the following below: 

PRA = The Powersports Rep Association 

NPDA = National Powersports Dealer Association

For those of you unfamiliar with either of these organizations, think of the the Powersports Rep Association (PRA) like a helpful group specifically for the people who sell motorcycles, ATVs, side-by-sides, and all the gear to the dealerships. These guys are the ones that help our reps be awesome at their jobs and build trust across the whole powersports world. 

Then we have the NPDA. These gentlefolk are present to support, educate, and speak for powersports dealerships, helping them grow and making the whole industry more efficient financially beneficial for both the dealer and the rider looking to get a new machine into the garage. 

You can see why these two collaborating together is such a power move, yes? 

Excellent, and big congrats to both the PRA and the NPDA!

According to CycleNews, the partnership will allow talks between the PRA and NPDA; in sharing information about their processes and training methods, the customer’s experience will be that much better at a dealership because the quality of the service center’s… well, service… will be at an all-time high. 

Brilliant. 

Naturally, both sides of the deal are more than excited to see what this partnership brings about: 

“By advocating for a healthy and personal partnership between the dealer, rep and vendor, we will only strengthen our business relationship resulting in a more professional profitable powersports industry as a whole. We are better together.”

– Bob Kee, Chairman, the National Powersports Dealer Association (NPDA) (CycleNews)

“An open communication pathway directly from rep/brand to the dealer network is something this industry has been missing for some time. We vow to make the effort in this collaboration to provide premier certified sales professionals in the powersports industry that will align with the Dealerships’ values.”

– Industry Vet, Tim Calhoun, the he Powersports Rep Association (PRA) (CycleNews)

The wBW team is so incredibly excited for this partnership; more than ever before, manufacturers are in need of solid processes and services to help connect to the customer, especially considering the volatility of our current markets and the changes happening within our good Powersports industry. We will always support moves toward a unified and profitable future for riders countrywide.

For more details on this strategic new collaboration, be sure to read the full report on CycleNews:

PRA Partners With NPDA

Kove Refreshes 450RR for New Model Year

A view of Kove Moto’s 450RR. Media sourced from Kove Moto.

Panigale-Esque Looker Could Be Headed for American Markets

Want a Ducati Panigale, but you’re really just tied to the aesthetics? Kove might be able to help with that… that is, if they release their new inline-four beastie to US markets. 

According to a recent report from CycleWorld, Kove’s 450RR has appeared in type approval documents that prove Kove has a larger-capacity engine in mind for their entry-level supersport. We’re told that the cubic capacity will likely be somewhere between 600cc and 800cc, based on the 450RR’s design, and that the official result of all this hullaballoo will be debuted next year, sometime in 2026.

Anytime a bike brand from the Far Eastern Hemisphere makes a supersport bike and uprates the thing to a larger capacity, there is huge potential for the machine to enter markets with bigger bikes. In this case, our fingers are crossed for the Americas, as it would be fantastic to have the competitor to Kawasaki’s ZX-4RR on the same track.

On to the bike’s personality. Perks of owning one of these bad boys include Bologna-style winglets, hooded headlights, and a fully adjustable suspension set complete with radial-mount four-piston calipers. The whole thing is set to buzz about around 70 hp @ 13,000 rpm with 28.8 lb.-ft. of yank available @ 9000 rpm.

We can’t wait for this bike to be debuted so that we can see if there’s potential to bring a 450RR to American soil. 

For a detailed look at the Kove 450RR update and what it could mean for Western markets, be sure to check out the full article on CycleWorld: 

Updated Kove 450RR

Knights and Steeds: Ducati Decks Out MotoGP Lenovo Team in Italian Renaissance Leathers

A view of the “steeds” belonging to Francesco Bagnaia (#63) and Marc Márquez (#93) for Mugello. Media sourced from Ducati.

New Livery Inspires “Knights and Steeds” for Mugello

There’s one thing I haven’t really seen in the Powersports industry – like, ever – and that’s a collection that marries the concepts of motorcycles being similar to horses. In fairness, while both sport reasonably slim silhouettes on pavement and both show off horsepower (snort), the industries are nowhere near each other in similarity.

Perhaps this is why Ducati took such a heavy lean toward the “Italian Renaissance” when they premiered their brand-new livery set for their Ducati Lenovo MotoGP team. 

According to coverage from Ducati’s press release, our favorite Bologna-based bike brand has presented a truly tasty set of leathers for the Italian Grand Prix at Mugello. This ultra-special  livery celebrates the very essence of chivalry in a bygone era, with both Francesco Bagnaia (#63) and Marc Márquez (#93) transformed into what the press release calls “modern-day knights.”

Ducati’s move behind this collection is twofold: 

Ducati has a tendency of expressing themselves at their country’s grid effort at Mugello, with 2024’s “Azzurro” homage coming to mind. 
Merging technology and beauty is Ducati’s very reason for existing, and they feel the Renaissance is the perfect era to embody both those qualities in their ethos.

But back to the collection. 

Marc Márquez (#93) in their new Mugello livery. Media sourced from Ducati.

We’re told that this livery set was the responsibility – and pleasure – of renowned designer Aldo Drudi and historian Marcello Simonetta, who in turn pulled from two iconic Renaissance figures – Leonardo da Vinci, the genius, and Niccolò Machiavelli, the macabre “thinker” – by reinterpreting Leonardo’s famous “Ancient Captain” drawing by showing off a lion and a fox. This harkens the teaching’s of Machiavelli’s most prolific work, “The Prince”: to win, one needs both the strength of the lion and the cunning of the fox!

How very poetic, how utterly Ducati.

To see more details and the stunning imagery of this unique Renaissance-inspired livery, be sure to check out Ducati’s official press release: 

Renaissance genius and Ducati vision come together in a unique tribute for the Italian Grand Prix

 

​

These days, it don’t take much to open the news and grimace, which is why shiny stuff in the Powersports industry is becoming an increasingly attractive read; today, the weekly offerings include the following: 

Harley-Davidson has given 73,000 square feet of their headquarters building over to a distillery. 
Honda is getting ready to give us their CRF300F!
Both The National Powersports Dealer Association (NPDA) and Powersports Rep Association (PRA) are partnering up to increase ease of access and communications between dealer, rep and vendors.
Kove has given us a very nice 450RR to loook at; do you think they will release the inline-four to American shores?
Ducati has gone full Italian Renaissance with a fresh new livery scheme for Team Lenovo and their bikes. 

Let’s start with Harley’s new roommate, shall we?

Harley-Davidson HQ Makes Room for Distillery

A view of the Central Standard Craft Distillery’s new location in the Harley-Davidson headquarters. Media sourced from the Central Standard Craft Distillery.

Central Standard Craft Distillery to Take Up 73,000 Square Feet of HD Floor

Harley’s not had the easiest time of things, and while we weren’t even going to mention the way that their CEO, Jochen Seitz, stepped down after his contracted years were up. 

Financially, it is safe to say that Harley-Davidson is no longer making an easy surplus from its total winnings, as evidenced by the following gatherings about the ‘net: 

Global motorcycle shipments were down 17% in 2024 compared to 2023, while HDMC revenue was down 15%. (via RideApart).
Global retail sales of new motorcycles were down 7% for the full year 2024, with Q4 alone seeing a 15% decline globally and a 13% decline in North America (Via Harley-Davidson).
Q1 2025 consolidated revenue fell 23% year-over-year, and global retail sales dropped 21%, with North America declining 24% (Via Alnvest, May 1, 2025).

Whether the above is the catalyst for Harley’s new move to find a cool roomie for their headquarters is left to be seen, but we’re assuming it’s got something to do with it. 

A view of the Central Standard Craft Distillery’s new location in the Harley-Davidson headquarters. Media sourced from the Central Standard Craft Distillery.

According to RideApart, Central Standard Craft Distillery has purchased a substantial 73,000 square-foot section of Harley-Davidson’s historic main campus just outside of Milwaukee, with intentions to open their doors next Q3. The building was previously purchased along with land for a $20 million park – and, back in 2024, Jochen Zeitz told everyone that Harley-Davidson was “happy to have its campus as a community anchor,” imparting the following at the location’s ribbon-cutting ceremony:

“We could not be more proud to be part of the Near West Side, to be part of the community here in Milwaukee. A lot has changed in 120 years, but there’s one that hasn’t, that won’t change ever. And that is [that] Juneau Avenue is our home.”

– Jochen Zeitz, previous CEO, Harley-Davidson (Urban Milwaukee)

As for Central Standard Craft Distillery, they’re naturally quite pleased to have the space to themselves, having been quoted to have mentioned that the space will allow the distillery to grow 20 times their current size – not a small feat, nor a bad one, as evidenced by the Co-Founder’s comments below: 

“With this purchase, we’re excited to deepen our roots in the city we love, and to show our commitment and investment in the Milwaukee community.”

– Pat McQuillan, Co-Founder and President, Central Standard Craft Distillery (RideApart)

We’re super happy for both parties and will be keeping an eye on how Harley’s “next phase of investment at Juneau Avenue” plays out in the coming years. 

For a full deep dive into Harley-Davidson’s HQ movement, be sure to check out the following article on Urban Milwaukee: 

Harley-Davidson Reveals Plans for Future of Corporate Campus

Fast Filings: Honda Preps to Release CRF300F to America

Media sourced from Rust Sports.

Air-Cooled Model Slotted for 2026

Our beloved Big Red is officially readying to give us a new air-cooled machine!

Christened the 2026 CRF300F, this new trail bike recently showed up in filings from the California Air Resources Board (CARB), proving that an arrival to US markets is confirmed and now simply a matter of waiting until the unit is debuted. 

Based on these filings – sourced by the incomparable Dennis Chung at Motorcycle.com – we know the following: 

Honda’s upcoming CRF300F is fuelled by a 293cc fuel-injected, air-cooled single-cylinder engine.
Power is expected to be around 24 horsepower @ 7,500 rpm and 20 lb-ft. of torque @ 5,750 rpm.
The CRF300F will be paired to a six-speed gearbox with obligatories including a linked rear shock, a telescopic fork, and a single petal-style front brake disc.
Suggestions within the paperwork guess at the appearance of an oil cooler and a new aluminum swingarm.
Bodywork will remain classic to Honda’s CRF line. 

As for it’s placement within the industry, Honda’s incubating CRF300F will likely slide in right around where Honda currently shows off their lovely – but as yet not updated – CRF250F. 

Guessing the CRF300F’s debut is a bit tricky; Chung presumes that the machine will likely debut sometime this summer, while we wonder what Honda has coming for their attendance at EICMA. Thus far, we’ve seen the return of the CBR600RR to Big Red’s European lineup after a six-year hiatus (2023), and the arrival of a world-first high-performance V3 engine coupled with new EV models (2024).

Only time will tell!

For a full dive into the details of the incoming 2026 Honda CRF300F, be sure to head over to Motorcycle.com: 

New 2026 Honda CRF300F Coming to America

Industry Insider: PRA and NPDA Partner Up for the Ultimate Dealer-Vendor Connection

The PRA and NDPA. Media sourced from PRA.

“A Rising Tide Floats All Boats”

This article’s about to feature more acronyms than leather vests at Sturgis, so I’ll leave the following below: 

PRA = The Powersports Rep Association 

NPDA = National Powersports Dealer Association

For those of you unfamiliar with either of these organizations, think of the the Powersports Rep Association (PRA) like a helpful group specifically for the people who sell motorcycles, ATVs, side-by-sides, and all the gear to the dealerships. These guys are the ones that help our reps be awesome at their jobs and build trust across the whole powersports world. 

Then we have the NPDA. These gentlefolk are present to support, educate, and speak for powersports dealerships, helping them grow and making the whole industry more efficient financially beneficial for both the dealer and the rider looking to get a new machine into the garage. 

You can see why these two collaborating together is such a power move, yes? 

Excellent, and big congrats to both the PRA and the NPDA!

According to CycleNews, the partnership will allow talks between the PRA and NPDA; in sharing information about their processes and training methods, the customer’s experience will be that much better at a dealership because the quality of the service center’s… well, service… will be at an all-time high. 

Brilliant. 

Naturally, both sides of the deal are more than excited to see what this partnership brings about: 

“By advocating for a healthy and personal partnership between the dealer, rep and vendor, we will only strengthen our business relationship resulting in a more professional profitable powersports industry as a whole. We are better together.”

– Bob Kee, Chairman, the National Powersports Dealer Association (NPDA) (CycleNews)

“An open communication pathway directly from rep/brand to the dealer network is something this industry has been missing for some time. We vow to make the effort in this collaboration to provide premier certified sales professionals in the powersports industry that will align with the Dealerships’ values.”

– Industry Vet, Tim Calhoun, the he Powersports Rep Association (PRA) (CycleNews)

The wBW team is so incredibly excited for this partnership; more than ever before, manufacturers are in need of solid processes and services to help connect to the customer, especially considering the volatility of our current markets and the changes happening within our good Powersports industry. We will always support moves toward a unified and profitable future for riders countrywide.

For more details on this strategic new collaboration, be sure to read the full report on CycleNews:

PRA Partners With NPDA

Kove Refreshes 450RR for New Model Year

A view of Kove Moto’s 450RR. Media sourced from Kove Moto.

Panigale-Esque Looker Could Be Headed for American Markets

Want a Ducati Panigale, but you’re really just tied to the aesthetics? Kove might be able to help with that… that is, if they release their new inline-four beastie to US markets. 

According to a recent report from CycleWorld, Kove’s 450RR has appeared in type approval documents that prove Kove has a larger-capacity engine in mind for their entry-level supersport. We’re told that the cubic capacity will likely be somewhere between 600cc and 800cc, based on the 450RR’s design, and that the official result of all this hullaballoo will be debuted next year, sometime in 2026.

Anytime a bike brand from the Far Eastern Hemisphere makes a supersport bike and uprates the thing to a larger capacity, there is huge potential for the machine to enter markets with bigger bikes. In this case, our fingers are crossed for the Americas, as it would be fantastic to have the competitor to Kawasaki’s ZX-4RR on the same track.

On to the bike’s personality. Perks of owning one of these bad boys include Bologna-style winglets, hooded headlights, and a fully adjustable suspension set complete with radial-mount four-piston calipers. The whole thing is set to buzz about around 70 hp @ 13,000 rpm with 28.8 lb.-ft. of yank available @ 9000 rpm.

We can’t wait for this bike to be debuted so that we can see if there’s potential to bring a 450RR to American soil. 

For a detailed look at the Kove 450RR update and what it could mean for Western markets, be sure to check out the full article on CycleWorld: 

Updated Kove 450RR

Knights and Steeds: Ducati Decks Out MotoGP Lenovo Team in Italian Renaissance Leathers

A view of the “steeds” belonging to Francesco Bagnaia (#63) and Marc Márquez (#93) for Mugello. Media sourced from Ducati.

New Livery Inspires “Knights and Steeds” for Mugello

There’s one thing I haven’t really seen in the Powersports industry – like, ever – and that’s a collection that marries the concepts of motorcycles being similar to horses. In fairness, while both sport reasonably slim silhouettes on pavement and both show off horsepower (snort), the industries are nowhere near each other in similarity.

Perhaps this is why Ducati took such a heavy lean toward the “Italian Renaissance” when they premiered their brand-new livery set for their Ducati Lenovo MotoGP team. 

According to coverage from Ducati’s press release, our favorite Bologna-based bike brand has presented a truly tasty set of leathers for the Italian Grand Prix at Mugello. This ultra-special  livery celebrates the very essence of chivalry in a bygone era, with both Francesco Bagnaia (#63) and Marc Márquez (#93) transformed into what the press release calls “modern-day knights.”

Ducati’s move behind this collection is twofold: 

Ducati has a tendency of expressing themselves at their country’s grid effort at Mugello, with 2024’s “Azzurro” homage coming to mind. 
Merging technology and beauty is Ducati’s very reason for existing, and they feel the Renaissance is the perfect era to embody both those qualities in their ethos.

But back to the collection. 

Marc Márquez (#93) in their new Mugello livery. Media sourced from Ducati.

We’re told that this livery set was the responsibility – and pleasure – of renowned designer Aldo Drudi and historian Marcello Simonetta, who in turn pulled from two iconic Renaissance figures – Leonardo da Vinci, the genius, and Niccolò Machiavelli, the macabre “thinker” – by reinterpreting Leonardo’s famous “Ancient Captain” drawing by showing off a lion and a fox. This harkens the teaching’s of Machiavelli’s most prolific work, “The Prince”: to win, one needs both the strength of the lion and the cunning of the fox!

How very poetic, how utterly Ducati.

To see more details and the stunning imagery of this unique Renaissance-inspired livery, be sure to check out Ducati’s official press release: 

Renaissance genius and Ducati vision come together in a unique tribute for the Italian Grand Prix

 

How to Approach Free Wellness Programs for Your Company

As organizations strive to offer their employees modern health and wellness benefits, the costs can become prohibitively expensive. While it might be tempting for leadership to explore free workplace wellness programs as a means of reducing initial investment, several key considerations should be kept in mind before opting for free employee wellness initiatives.

Why Wellness Programs Offered Through Insurance May Not Be an Ideal Option

Though free wellness programs may seem attractive, they may come with limitations that compromise their effectiveness in improving employee health. Such programs do not meet all employees’ diverse needs effectively and fail to offer meaningful and personalized solutions.

The Problem of “Free” Solutions

One-size-fits-all Approach:
Free wellness programs tend to use generalized approaches that don’t take into account the needs and preferences of individual employees, leading to less engagement and minimal impact. Think of it like trying to force all your employees to wear matching t-shirts – they cut, style, and size may work for one may not work for another!

Overly Basic Information Instead of True Behavior Change:
“Free” programs often fail to address specific health conditions, which is problematic for employees with chronic illnesses such as diabetes or asthma who might find general advice and resources inadequate in meeting their individual needs. Furthermore, such programs lack data analytics expertise necessary for effectively evaluating and improving individual’s wellbeing.

Profit Motivation Leads to Conflict
Arguably, the largest issue with “free” programs? Profit Motive Conflict. Wellness programs offered “for free” by insurance companies tend to be driven by profit motive, creating potential conflicts of interest. “Free” programs often include hidden costs or are structured more to benefit the insurance company rather than actually improve employee health. Furthermore, quality is often sacrificed to reduce costs.

Limited Resources and Tools
Free wellness programs often lack the advanced tools and resources required to provide employees with effective support. While some of them offer basic educational materials or access to wellness apps, many do not provide more specialized services like health coaching or telemedicine that employees with complex health needs require in order to meet their wellness goals.

What about Health Coaching?
Health coaching is one of the many essential services often neglected in free wellness programs. Health coaches help individuals set and achieve personalized wellness goals by offering tailored plans, advice, and ongoing support – something which allows for long-term improvements in health outcomes.

Pros and Cons of Free Wellness Programs

Free programs do offer some advantages, including easy of access and prevention-minded programming. However, their drawbacks should not be overlooked. Limited resources, quality issues, and funding challenges could undermine their effectiveness. It is therefore wise to carefully assess whether these free programs align with your company’s health goals as well as meet all employee needs effectively.

Common “Free” Wellness Programs

Insurance companies typically provide wellness programs, disease management strategies, behavioral health resources, health screenings and telemedicine services as basic support services to their employees.

Similarly, many companies also provide Employee Assistance Programs (EAPs), smoking cessation programs and financial wellness initiatives. While such initiatives may prove helpful, they are ad hoc at best and do not allow for tailored assistance.

When exploring free workplace wellness programs for your organization, it is essential to carefully weigh their advantages and disadvantages.

Master the Art of Metered Parking Downtown

Navigating downtown can feel like a chore—not to mention the added stress of finding metered parking, understanding payment methods, and avoiding tickets. Whether you’re heading to a game, grabbing dinner, or commuting to work, metered parking is often a necessary part of city life. But don’t worry! This guide breaks it all down for you, offering practical tips to make your trip stress-free.

From finding spots quickly to understanding local regulations, we’ve got everything you need to know so you can focus on enjoying your time—not stressing over parking violations.

Understanding Parking Meters

Metered parking is common in busy areas with high demand. Here’s how they work and what you should know about payment and enforcement:

Payment Options

  • Coins: Classic yet reliable. Always good to have some quarters on hand for older meters.

  • Cards: Most meters now accept debit and credit cards—just follow the prompts on the screen.

  • Parking Apps: Many areas support apps like ParkMobile, offering a seamless, contactless way to pay and monitor your time.

Operating Hours and Rates

Meters typically operate from 7 AM to 11 PM, Monday through Saturday, but this may vary by zone. Rate updates happen occasionally, so always check the meter for current pricing. On special event days or during street cleaning, stricter enforcement may apply.

Watch the Signs

Don’t assume! Read all posted signage around a parking meter. Time limits, rush hour rules, and temporary restrictions are all important to avoid violations—or worse, a towed vehicle.

Tips for Finding Parking Spots

Finding parking downtown during busy times can be frustrating. Use these strategies to increase your chances:

  • Use Parking Apps: Apps like ParkMobile or SpotAngels can help you find, reserve, and even extend your parking remotely.

  • Know Peak Hours: Avoid high-traffic times like weekday lunch hours or before/after large events.

  • Check Road Conditions: Construction or closures can limit available spaces—check local traffic info ahead of time.

Paying for Parking: Step-by-Step

Confused by parking meters? Here’s a quick guide:

Coins or Card Payments

  1. Insert coins or swipe your card at the meter.

  2. Follow the on-screen instructions to set your parking duration.

  3. Confirm your payment and print your receipt if needed.

Using a Parking App

  1. Open the app and sign in.

  2. Enter the meter’s zone number, usually displayed on signage.

  3. Set your desired time and pay digitally.

  4. Get notified when your time is about to expire and extend from your phone if needed.

This method eliminates the hassle of running back to feed the meter.

Avoiding Parking Tickets

A parking ticket can ruin your day. Here’s how to avoid one:

  • Track Your Time: Set a phone alarm or rely on app notifications to avoid overstaying.

  • Read Every Sign: Some restrictions aren’t just about time—they may prohibit parking during events or street cleaning.

  • Stay Clear of Prohibited Zones: Double-check curb markings and special-use signs.

What If You Get a Ticket?

Mistakes happen. If you receive a ticket, pay or dispute it as soon as possible to avoid late fees. Most cities allow online payment through municipal websites.

Free Parking Options

You might not always have to pay for parking if you plan ahead.

  • Free Meter Days: Public holidays and special local events may come with free parking. Check official sources for updates.

  • Residential Areas: Look for nearby streets without permit requirements. Just be sure to verify any posted signage.

  • Customer Parking: Some businesses offer free parking while you’re on-site—always ask!

  • Alternative Transport: Consider carpooling, biking, or using a ride-share service if parking seems like too much of a hassle.

If Your Car Gets Towed

It’s frustrating, but manageable. Here’s what to do:

  1. Locate Your Vehicle: Use the city’s official online vehicle locator tool to find where your car is being held.

  2. Know the Fees: Expect a base tow fee and additional daily storage charges. Picking up your car quickly helps minimize costs.

  3. Bring Documents: You’ll need valid ID and proof of ownership (like registration or title).

  4. Have the Right Payment: Some impounds may only take cash. Verify ahead so you’re not caught off guard.

Acting quickly can save you time and additional expense.

Key Takeaways

Metered parking doesn’t have to be overwhelming. By understanding how the system works, using parking apps, and reading signage closely, you can avoid violations and enjoy your day without interrupt

The Best Digital Corporate Wellness Solutions for a Healthier Workforce

Digital corporate wellness solutions are an essential component of any comprehensive wellness initiative, offering benefits to both employees and employers. These programs focus on enhancing physical health, boosting employee morale, and increasing productivity. While many companies provide Digital corporate wellness solutions, the most effective programs share several key characteristics.

In our exploration of digital corporate wellness solutions, we’ve come across a wide variety of programs offering a range of services, such as on-site fitness facilities, fitness center management, employee, challenges, and wearable device integration. While these offerings can be effective in their own right, the ultimate success of a program digital corporate wellness solution depends on how well it resonates with the unique needs of the workforce and is integrated into the broader wellness culture.

Why Do Digital Corporate Wellness Programs Work?

Successful digital corporate wellness solutions programs have a few common elements that make them stand out:

Customization to Fit Company Culture: The best wellness programs are not one-size-fits-all. Whether it’s providing personalized workout plans, offering a range of fitness activities, or integrating wearable technology for tracking progress, customized programs create engagement by making employees feel seen and supported.
Incentives That Encourage Participation: Offering tangible incentives is a key driver of employee engagement in wellness programs. These incentives can range from rewards for consistent exercise to challenges that allow employees to compete with one another. The inclusion of wearable devices or apps that track progress and provide feedback can gamify the experience, motivating employees to stay active.
Integration of Wellness Technology: Many leading digital wellness programs integrate technology to streamline the experience. By incorporating wearable fitness trackers and mobile apps, companies can provide employees with easy access to their health data, track their progress, and set personalized fitness goals. This integration makes it easier for employees to participate, measure their success, and stay motivated.
Supportive Resources: Effective wellness programs don’t just provide the infrastructure for physical activity—they also offer supportive resources to encourage employees to prioritize their health. On-site workshops, nutrition advice, and access to personal trainers or wellness coaches can create a comprehensive wellness environment that encourages lasting behavior change.
Focus on Accessibility and Inclusivity: The best digital programs prioritize accessibility, ensuring that employees of all levels can participate and benefit. Whether offering beginner classes, stretching sessions, or flexible exercise options, companies create a more inclusive wellness program when they consider the varying needs of their employees.

Electric Himalayans, Hydrogen Kawasakis and an $80,000 MV – Oh My!

This week, we’ve got a plethora of brands slowly opening up their offerings in anticipation of the fall season:

  • Royal Enfield has released coverage of their electric Himalayan in North India via social media, proving the machine is on the way.

  • Kawasaki’s hydrogen motorcycle is back as “Mission H24,” making another appearance in Europe.

  • KTM’s new models are rolling out globally, with the brand working to stay transparent about model debut timelines.

  • MV Agusta reclaims its space in the market as a privately-owned marque with the release of the ultra-premium 1000 Ago.

Let’s dive into the highlights.

Upcoming Models: Royal Enfield’s Electric Himalayan

Footage from North India Confirms the Incoming EV

Royal Enfield is ramping up efforts with its electric Himalayan, known as the Him-E. Recent footage shows the machine in testing through the mountainous Ladakh region, alongside the company’s design chief and CEO—suggesting the project is nearing a significant milestone.

Details so far:

  • Larger 21-inch front wheel and aggressive knobby tires

  • One-piece seat, no visible fuel tank—typical for an EV platform

  • Twin battery packs housed in a central trellis-style frame

  • External and internal cooling fins for thermal management

Expect the internal combustion twin-cylinder Himalayan to launch for the 2026 model year, with the electric variant likely seeing updates and possibly a release between late this year and next.

The Hydrogen Hype: Kawasaki’s “Mission H24” Returns

Hydrogen-Powered Superbike Demonstrated in Europe

Kawasaki continues to pursue alternative energy with its hydrogen combustion motorcycle, a product of the HySE (Hydrogen Small mobility & Engine technology Association) partnership. The machine, based on a supercharged Ninja platform, uses hydrogen stored in rear-mounted tanks.

Key points:

  • Virtually zero emissions, only water vapor

  • Developed for high-performance applications where battery range is limited

  • Recent demonstration lap took place at a European endurance event

This approach offers a promising alternative to battery-electric motorcycles, especially where long-range and quick refueling are crucial.

KTM: 2025 Models Rolling Out Now

Models Include: 390 Enduro R, 390 Adventure R, 390 SMC R

KTM is launching its updated lineup with clear scheduling by region. Here’s a breakdown of when to expect each model:

  • KTM 390 SMC R:

    • May: North America, Asia

    • June–August: Europe, UK, South Africa, Oceania

  • KTM 390 Enduro R:

    • May: North America, Asia

    • June–August: Europe, UK, South Africa, Oceania

  • KTM 390 Adventure R:

    • May–June: North America, Asia

    • July–August: Europe, UK, South Africa, Oceania

  • KTM 125 SMC R & Enduro R:

    • July: Europe, UK, Asia

  • KTM 390 Adventure X:

    • May–August rollout across all major global regions

Despite past financial bumps, KTM appears committed to delivering these bikes with transparency and global coordination.

MV Agusta Rises Again with the SuperVeloce 1000 Ago

Limited to 83 Units Globally – Honoring Giacomo Agostini

To mark its 80th anniversary, MV Agusta unveils the Superveloce 1000 Ago—a jaw-dropping tribute to legendary racer Giacomo Agostini. The bike showcases:

  • Full carbon fiber bodywork in Fire Red Matt and Magnum Silver Matt

  • Four-cylinder inline engine with race-tuned electronics

  • Öhlins electronic suspension and Brembo brakes

  • 5-year factory warranty

  • Optional racing suit and helmet inspired by Ago’s gear

Each bike is signed by Agostini himself, with the $80,098 MSRP reflecting both exclusivity and heritage.

Final Thoughts

From Royal Enfield’s rugged EV testing to Kawasaki’s hydrogen combustion experiments, and from KTM’s steady global rollout to MV Agusta’s elite collectible machine, this week’s news confirms one thing: the motorcycle world is evolving fast—and diversely.

Whether you’re a trail-loving adventurer, an eco-minded urban commuter, or a high-end collector, the horizon is buzzing with potential.

Media sourced from Cycle World, Kawasaki, KTM, and MV Agusta.